On Oct. 28, 2026, Alphabet CEO Sundar Pichai said YouTube Music and YouTube Premium together had passed 150 million subscribers worldwide, including trials. He announced the milestone during Alphabet’s Q3 2026 earnings call, according to the official transcript.
YouTube’s advertising revenue grew 9%
Alphabet CFO Anat Ashkenazi reported that YouTube earned $11.2 billion in advertising revenue in Q3 2026, up 9% year over year. Google chief business officer Philipp Schindler said subscription revenue grew faster than advertising revenue, led by YouTube Music Premium.