OnlyFans creators told WIRED that Meta allows its Muse AI agent to hold explicit text conversations with adults while they report restrictions on their Instagram accounts and posts. Meta spokesperson Tracy Clayton said private, one-to-one conversations with an individualized AI agent differ from marketing and promotion on social media. Reece Rogers’s interviews for WIRED, published October 18, 2026, brought the competing views into focus.
Why creators object to Meta’s distinction
Vanniall said she was dealing with repeated reports or appeals involving her Meta accounts. WIRED reported that her Instagram account, which had more than 100,000 followers, was restricted and could not be viewed without logging in when the article was published. She criticized Meta for allowing sexual conversations with Muse while, in her view, limiting real adults’ ability to express sensuality or sexuality on its platforms.
Jiz Lee said Instagram had previously flagged their posts for removal. Lee also asked how Muse was trained and whether creators whose data might be used were compensated. Tony Genius said he was on his seventh Instagram account in five years, describing the difficulty of maintaining a presence on the platform.
Meta’s explanation and Muse’s limits
Clayton’s explanation centers on the setting and purpose of the interaction: a private, one-to-one adult conversation with an individualized agent, Meta says, is different from promoting services on a social platform. That is Meta’s stated distinction; the creators’ criticism focuses on the contrast between Muse’s conversations and the restrictions they describe experiencing on Instagram.
WIRED described Muse as generating explicit text, not images or videos. Infobae separately reported that Muse is for adults 18 and older and described checks that can include a birth date, linked Meta accounts, and credit-card verification when adult status is unclear. Infobae said Meta does not retain card details or charge users for that check.
Creators’ concerns extend beyond moderation
Genius worried that fully AI-generated adult content could displace human performers. He also saw potential uses for AI tools in practical work, such as clipping videos for marketing. He proposed an adults-only space for verified human creators, suggesting the name “Instacam.”