Take-Two Interactive CEO Strauss Zelnick described Grand Theft Auto VI preorders as far above expectations. Separately, a Sensor Tower estimate put worldwide digital preorders at about 7.71 million as of November 3, 2026, according to Reuters reporting carried by The Next Web. The estimate and Zelnick’s assessment are different measures of demand.
What the preorder estimate measures
The 7.71 million figure covers worldwide digital preorders and is dated November 3. In a Variety interview, Zelnick described presales as “running far in excess of our expectations.” His remark was a qualitative assessment; the Sensor Tower figure is a separate estimate.
What Standard and Ultimate include
Rockstar lists the Vintage Vice City Pack and one free month of GTA+ as preorder bonuses for both editions. Standard is available as Digital or Code in Box; Ultimate is digital and adds an exclusive collection of in-game items, including vehicles, weapons, character styles, shops and a classic-car collection, according to Rockstar’s edition details.
| Edition | Listed format | Reported U.S. price |
| Standard | Digital or Code in Box | $79.99 |
| Ultimate | Digital | $99.99 |
Rockstar Store product data lists Standard at $79.99 for PlayStation 5 and Xbox Series X. The Next Web reports U.S. prices of $79.99 for Standard and $99.99 for Ultimate, making the listed difference $20.
Both editions get the same listed preorder bonuses, so the practical distinction is format and Ultimate’s additional collection. Rockstar names examples such as the ’95 Grotti Cheetah, Hawk & Little Morgan Revolvers, character styles, shops and the Classic Car Collection. Choose between them based on whether those extra in-game items matter to you.
Compare Ultimate’s $20 higher listed U.S. price with the added in-game collection; the preorder bonuses are shared by both editions.
The scheduled launch
Rockstar Store product data schedules Grand Theft Auto VI for November 19, 2026. The reported launch platforms are PlayStation 5 and Xbox Series X|S.
